(ON SALE) Social Media Manager Starter Kit
It's the perfect first look into a thriving, in-demand career path that you can start from right in your living room. I never imagined that my love for creating fun social media content would lead me here, but it's landed me dozens of speaking gigs, lucrative contracts, and a chance to work with some really exciting brands.
I have a feeling you're going to be excited about this journey, so don't let me keep you from it any longer!
TIPS ON WHAT IT TAKES
TO BE A SOCIAL MEDIA MANAGER KNOWLEDGE IS KEY
Social Media Managers need to be prepared to learn about all the new social media tools that are always emerging.
MASTER SCHEDULING
Scheduling posts on apps such as Buffer or Hootsuite is important because it allows you to reach your target audience at the times they re online, even if that time is inconvenient for you.
FOLLOW TRENDS
It is critical to stay aware of mentions of your brand the moment they appear, but it's also important to have strategies in place to track trending topics and launch your brand into the conversation.
MONITOR ANALYTICS
Monitoring your social media analytics can make the difference between the success or failure of your social media presence. It's important to monitor audience size and profile, reach and engagement, content analysis, competitive benchmarking, etc.
CREATE CALENDARS
Creating an editorial calendar is important so that all the necessary information is available to all the relevant stakeholders in one place. It takes in all your channels and resources and organizes them so that it's easy to access information you need when you need it.
Social Media Manager Starter Kit